INTRODUCTION:
After the pandemic, we have seen the challenges being faced by our economy. So the leaders are working on finding the tools and techniques to overcome the effect of crises as soon as possible. Oil crises are another challenge being faced by the economy after the war between Russia and other oil-producing countries. In this situation, new startups with respect to technologies will be beneficial for the economy to grow. Always keep in mind the benefits and risk this economic crisis has brought on new startups. (Hura et al., 2023)
With the passage of time, online businesses are taking the place of physical ones gradually. One should work on finding the online as soon as possible. There is huge competition for businesses in the virtual world. To stay competitive in that world people have to start thinking about online business in 2023.
Some online business ideas for 2023 have been discussed below which surely will generate profit”
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Start a blog:
Blogging is for those who are interested in online businesses but do not have the technical skills, they can utilize their writing skills in blogging. If you do not treat blogging as a source of income but as a business then you will be able to make an income of 5 figures. It is a misconception that for blogging you need to know about coding but it is not like that. With coding blogs, writing and designing can be started.
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Search engine optimization business (SEO):
SEO is the set of techniques that are used in ranking any website at the top of the search engine results page (SERP). As we can see that many businesses are online, and ranking at the top is becoming difficult for them, specifically on Google SERP. There are SEO experts who help businesses to achieve the goal of top ranking. Businesses pay them for this task. They do some analysis of competitors, research of keywords, on-page optimization, and building links to achieve the target.
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IoT development business:
IoT is known as the internet of things. It is not popular this year but it is expected that it will grow rapidly in the upcoming year. It includes the development of applications and devices which shares data with one another through the internet. Such as through a smart home application one can track and control all the devices connected to that smartphone in his/her home. Or your fitness data can be tracked by a smartwatch. There are more chances for other applications to be introduced. You are required to have some knowledge of IoT devices and protocols and experience in developing these mobile applications.
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Create and sell SaaS-base software:
SaaS is known as software as a service. It is the model of software distribution in which software is stored on the server and allows the customer to access it through their web browser. Through subscription, they are allowed to get the license. It is getting preference because for using it, no specific location or installation is required. Customers are not required to make any updates because the company is responsible for them.
For those who are developing virtual software, it is beneficial that the marketing cost is lower than the physical one. Because people want the upgradation rather than replacing the whole that lowers the risk of privacy to zero.
For the creation of SaaS-based software, it is necessary to have some brilliant ideas for working on the software that will be beneficial for the end user as well as lower competitive. Along with this, one should have enough money to develop and promote that software.
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Web-development and design business:
In the growing era of online businesses, demand for online businesses is also growing. Every business either physical or online has its own website. For creating a website, businesses need to keep the customer’s experiences in their mind, it does not only require pictures or some content. It has been researched that the credibility of any website consists of 75% of its design. It’s not compulsory for a business man to become the website designer of their own business, they can hire someone or partner with some web designer or developers or assign this task to outsiders or any freelancer. Only the required thing for you as a businessman is to have some knowledge about the process of web development and design. So that communicating the requirements with the designer will be easy.
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Android development business:
The share of android devices in the market is at the top. That’s why applications are in high demand in the google play store. If someone has knowledge related to the development of android, can start working on developing the applications for a good income. You as a businessman are required to have information on Java and Kotlin. You can hire a freelancer for this task as well. Also, you are required to have some knowledge of designing applications for communication with those freelancers.
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Become Google Analytics 4 expert:
When businesses make websites, then it is necessary for them to keep updated about the website and its performance. So Google has a software known as google analytics, which helps businesses in tracking their website traffic and performance.
It has been announced by google that they are going to replace google analytics 3 with google analytics 4. That’s why experts in google analytics 4 will be in high demand in the upcoming year by making them an important asset for a business opportunity.
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Become a startup advisor:
Scope for startup advisors is increasing over a pace since the last few years and it will keep growing in the upcoming year as well. Startup advisors are able to give advice to people for the startup of new businesses keeping in mind different things like marketing, recruitment, development of product or service, etc.
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Online marketing business:
If someone is good at promoting or marketing a product or service, then this business will be very profitable for him/her. Campaigns are created and executed on websites or through social media to promote products or services. Mostly small businesses or newly started businesses are the targets of these businesses because they are unable to hire experts in online marketing. As an online marketer, you are required to have some knowledge of Digital marketing channels i.e. SEO, SMM, email marketing, and paid advertisement. You should have the ability to create unique marketing campaigns that will attract the targeted audience.
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Start affiliate marketing business:
There is a link being used known as an affiliate link, which is used in the process of earning some commission via promoting the products or services of the company. This process is known as affiliate marketing. When an affiliate link is clicked by someone and he/she makes a purchase from there, then you will be paid a commission for that. Sometimes you are paid for generating sales for them. This is a positive thing about affiliate marketing is that it generates passive income.
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Content writing business:
For a content writing business, you are required to be good at words. As many businesses are working online and growing their business online, there is a need for creative content writers for their websites and blogs. The freelance content writer helps companies in meeting all content requirements through working with many companies. Little investment is required for this business, only a laptop and good internet is required for this business.
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Social media marketing:
Everyone today uses social media in their free time or the after having some hectic day. It is cost-effective for people to start here because they can reach their target audience easily and also helps in connecting with them easily for getting feedback for improvement if needed.
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Sell eBook:
Those people who are writers can work selling their eBooks. Positive point is that it requires little investment, only laptop and good internet connection is needed. Another positive point is that it is a passive income source. After publishing the eBook for one time, with some marketing efforts one can keep making money. But keep one thing in mind you have to provide quality content to those who are willing to purchase.
For eBook, you can take many topics to write upon. Most of the time these books are read by students if they find the related topic to their assignments. Such as, if they are assigned with business assignment then they will try to take business assignment help from these eBooks.
As this is an online business so the book you publish can be read by people all over the world.
If you write an eBook on international law, then Students will be provided with international law assignment help if they are assigned such tasks.
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Online tutoring business:
Online tutoring businesses can help you when you are an expert in a specific course, you can teach students online. For this, you are required to have in-depth knowledge of that course.
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Sell your online course:
You can also start a business by creating and selling the course if you are not good at teaching by creating a website and promoting it or you can sell it through other websites. Only you are required to be an expert in that course so that you can write detailed content on it. It can be text-based or video-based, depending on the understanding of the audience.
CONCLUSION:
Everyone has their own skills and abilities. Online business ideas discussed above can help them to consider the idea and start working on it with respect to their skills.
Due to the pandemic also students has been diverted to eLearning so online learning has affected directly on the online businesses at a great level. Marketer consider the needs and wants of their targeted audience, and because of this online businesses has given a rise to freelancing and other technological opportunities. This has made students learn online effectively in this competitive era. (bestassignmentwriter, 2020)
REFERENCES:
Hura, J., Al-Rabeei, S., Korba, P., Hovanec, M., & Šváb, P. (2023). Possible Methods of Valuing Startups. In 6th EAI International Conference on Management of Manufacturing Systems (pp. 273-284). Springer, Cham.
BAW. 20202. The impact of E-Learning on Digital Marketing in 2020. Online available at https://bestassignmentwriter.co.uk/blog/impact-of-e-learning/ [Accessed on 23rd September 2020]
