Organic Personal Care Products Market Synopsis:
In the personal care industry, organic products are gaining popularity. According to Market Research Future’s (MRFR) new analysis, the worldwide organic personal care products market is expected to rise gradually from 2017 to 2022. People’s lifestyles are changing, especially in metropolitan areas, and their purchasing power is expanding, thus the market is likely to expand in the next years.
The key driver of the global organic personal care products market is product safety. As people become more aware of the dangers of preservatives and other toxic chemicals in personal care products, demand for organic components is increasing. Organic items are more expensive than standard ones, but demand is predicted to skyrocket as consumers become more aware of the benefits of eco-friendly products. Furthermore, over the next several years, environmental concerns are expected to boost the organic personal care products market’s growth pattern.
Product safety is the primary driver of the global organic personal care products market. The rising awareness about preservatives and other harmful chemicals used in personal care products has led to a shift in demand towards organic ingredients. Organic products are priced higher than the traditional ones, but the demand is expected to exhibit a steep rise owing to consumer awareness about the benefits of eco-friendly products. Also, the environmental concerns are projected to support the growth pattern of the organic personal care products market over the next couple of years.
The emphasis is on the development of innovative product lines. Thus, it is poised to offer a wide range of choices to the customers to choose from in the years to come. Availability of different products is expected to boost competition in the organic personal care products market and, thus, accelerate revenue growth. Also, the influx of investments in research & development is prognosticated to drive the expansion of the market in the foreseeable future.
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Competitive Dashboard:
The noted players profiled in this MRFR report are Alticor Inc. (U.S.), Kao Corp. (Japan), Avon Products Inc. (U.S.), L’oréal Group (France), Procter & Gamble Co. (U.S.), Mary Kay Inc. (U.S.), Revlon Inc. (U.K.), Oriflame Cosmetics S.A. (Switzerland), Shiseido Co. Ltd. (Japan), and The Estée Lauder Companies Inc. (U.S.).
Market Segmentation:
By type, the global organic personal care products market has been segmented into skincare, haircare, oral care, eye care, cosmetics, and others.
By source, the organic personal care products market has been segmented into oilseeds, fruits extracts, vegetable extracts, essential oils, tea & coffee extracts, edible nut extracts, cocoa extracts, and others.
By distribution channel, the global organic personal care products market has been segmented into supermarkets, pharmacies & drug stores, department stores, direct selling, specialty stores, beauty salons, e-commerce, and others.
By target group, the organic personal care products market has been segmented into infant, teenage, adult, and elderly.
Regional Analysis:
By region, the global organic personal care products market has been segmented into North America, Europe, Asia Pacific, and the Rest of the World (RoW). The Asia Pacific signifies strong developmental opportunities. The exponentially growing population, coupled with rising per capita income, is projected to drive the proliferation of the organic personal care products market of the region over the assessment period. Also, the favorable regulatory laws of the region are anticipated to attract investments from global leaders, thus, supporting market expansion. North America and Europe are projected to exhibit moderate growth in the upcoming years. Increasing awareness about preservatives such as parabens is likely to catalyze the growth of the regional organic personal care products markets.
Industry News:
In April 2019, O.B., a progressive tampon brand, announced the launch of an all-new product line of 100% certified organic cotton tampons with or without a Tru-Comfort plant-based applicator.
In March 2019, Garnier, a cosmetic brand, has launched its new range of organic skincare products.
In December 2018, the world’s first potato-based organic skincare brand, Pototaly, is launched in China and will be penetrating the U.S. market in 2019.
In October 2018, a premium organic skincare brand, Ikkai, has been unveiled by beauty brand Lotus Herbals at the Lotus Makeup India Fashion Week held in New Delhi, India.
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